User research
Timeline of Research (Portal)
Note: most recent user testing for the customer portal accoun,t has been done as part of FUND or Opportunity Management user testing.
Context
- There has been previous work done on a customer portal account in the last years.
- Many of our services requires an account in one form or another, and we can’t keep create different accounts for each of them
- Having a single account for our customers makes things easier for them but also for us as it will be easier to maintain
- We are focusing on an SE account to start with but want to keep it flexible enough so that it can potentially become an account our partners can also use in the future (Decisions needed)
- We are not replacing existing accounts for now, but want to use this for new services
See an overview of the customers’ expectations and benefits of this work:
Overview
Overview of Customer Expectations
Customers’ expectations
- Customers are expecting services that are easy to use, personalised, based on their needs and what they have told us about themselves
- They expect us not to ask the same information twice and to be clear on how we will use their data and keep it safe
- They want to be able to contact us in a way that works for them
A customer portal account will allow
- To proactively offer information and services to our customers based on their needs and what they told us before